My journey began with a strong foundation in computer programming, and evolved into a passion for visual communication. I’ve worked with media platforms, startups, and production houses, helping them tell their stories visually  whether through brand identity, website design, advertising campaigns, or social media content.

Currently, I serve as a Project Manager at Fawasel Libya for Advertising and Media Services, where I lead a dynamic team of creatives to bring high impact projects to life. My previous roles at Fawasel as Head of Design & Creativity, and Senior Graphic Designer, gave me deep insight into team leadership, visual storytelling, and user-focused design.

I believe that creativity thrives on collaboration, and I love partnering with clients and agencies to develop solutions that are not just visually appealing, but strategically smart.